Valentine’s Day Promotional Designs

This project was to promote Valentine’s Day products nationwide. It was a challenge to persuade other departments (Productions and Sales) that it is visually appealing to focus on one product on the main poster / banner instead of multiple products in one visual. My team and I developed posters, banners, brochures, social media posts, packaging, and various other visuals. In addition, we conducted an in-house photoshoot of the products.

ROLE

Head Designer

Design Director

SCOPE

Team leading

Coordination with other teams

Strategy

Design direction

Visual identity

Packaging and print